Released on: April 3, 2008, 2:53 am

Press Release Author: Mike Hodgdon

Industry: Advertising

Press Release Summary: First Light Net, a provider of targeted internet advertising
for the fishing, hunting, sports & outdoor industries, has been honored with two
prestigious awards in the Web Marketing Association's 2008 Internet Advertising
Competition (IAC).

Press Release Body: Colorado Springs, CO, April 02, 2008 -- First Light Net
www.firstlightnet.com, a provider of targeted internet advertising for the fishing,
hunting, sports & outdoor industries, has been honored with two prestigious awards
in the Web Marketing Association's 2008 Internet Advertising Competition (IAC).
First Light Net won with two of its popular email campaigns based on quality of
information and overall presentation. The IAC awards program recognizes excellence
in online advertising. The winning entries can be viewed on the First Light Net
website (http://www.firstlightnet.com/newsletter_archive).

\"These award winning campaigns represent our significant connection to our targeted
outdoor demographic and the businesses that seek that demographic,\" said Michael
Hodgdon, CEO of First Light Net."Winning for business-to-consumer and
business-to-business email campaigns demonstrates how First Light Net is uniquely
positioned to serve the online outdoor community."

The IAC judges represented some of the top online advertising and creative agencies.
Entries were scored on the basis of creativity, innovation, impact, design,
copywriting, and use of the medium.

In the category of Best Online Community Online Newsletter Campaign, First Light Net
won for its "Weekly Fishing Tackle and Outdoor Gear Giveaways" newsletter. This
highly effective weekly newsletter campaign promotes outdoor retailers and websites
by providing contest updates, articles, product reviews, news, advertising, and more
to anglers and outdoors enthusiasts.

In the category of Best Advertising Email Message Campaign, First Light Net won for
its "Free Pay Per Click Promotion on BigFishSearch.com" campaign. This campaign
targeted businesses in the outdoors and fishing demographics, using a giveaway
promotion to generate registrations, listings, and pay per click advertising on
BigFishSearch.com. In addition to promoting the site, the email message provided
detailed information about the tools and opportunities available on
BigFishSearch.com, including traffic for listings and registrations.

\"The Web Marketing Association is pleased to help set the standard for Internet
excellence,\" said William Rice, president of the Web Marketing Association, Inc.
\"The IAC Awards highlight the best in this unique advertising medium by industry.\"

About First Light Net
First Light Net (FLN) is a trademark of Predatorial Advertising Associates L.L.C. It
is a marketing and advertising company that specializes in serving the fishing,
hunting, outdoor and sports industries' Internet needs. FLN maintains one of the
largest self-owned online networks of outdoor related vertical niche websites,
including the largest fishing network on the internet. They offer clients a wide
range of services including banner advertising, featured \"Retailer Showcase\" ads,
Pay Per Click advertising, textual ads, targeted opt in email marketing, and
newsletter sponsorship. To learn more about First Light Net and the opportunities
they offer, visit www.firstlightnet.com.

About Internet Advertising Competition (IAC)
The Web Marketing Association (WMA) was founded in Boston in 1997 to help set a high
standard for Internet marketing and corporate web development on the World Wide Web.
Staffed by volunteers, this organization is made up of Internet marketing,
advertising, PR and design professionals who share an interest for improving the
quality of advertising, marketing and promotion used to attract visitors to
corporate Web sites.
Press Release Distribution By PressReleasePoint(http://www.pressreleasepoint.com)




Contact:
First Light Net
Mike Hodgdon
Colorado Springs, CO
719-572-9065
mgh@firstlightnet.com
http://www.firstlightnet.com




Web Site: http://www.firstlightnet.com

Contact Details: First Light Net
Mike Hodgdon
Colorado Springs, CO
719-572-9065
mgh@firstlightnet.com
http://www.firstlightnet.com